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The brand Lottie, based in Ireland from 2012, was made up with the aim to empower children to be themselves, play and have fun; because every kid, regardless of gender, ethnicity or ability, can be kid. So after 18 months of research was created their very fist doll! The brand spoke to psychologist, nutrition experts, parents and kids to realise it. Today this doll is extraordinary because it looks like kid: in the proportionsbecause its body is based respecting a 9-year-old kid; and in the way to get dressed and to be, with no make-up, high heels or jewels. Many of dools, outfits and accessories come straight from the amazing and inspiring children's imagination. That's why Lottie Doll is so special and it has already won many awards!