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The idea behind Boob was born on a cold, windy day in 1999. I watched my sister nurse her newborn son in a park in Stockholm, waist bare to the icy northern wind. Then and there, I decided that it should be every woman’s right to nurse in comfort and in style. The answer was Boob nursing wear – a Swedish patented innovation that will make you look great.

Today, we’ve got you covered from maternity through nursing. Motherhood is an amazing journey and we are here to help you make it in comfort and looking your best ever - all the way from tiny bump to baby at your breast.

Mia Seipel, Founder of Boob

Read the interview to Boob's founder > HERE



Boob

Boob 24/7 Soft Support Nursing Bra - Grey Melange ideal as a sleep bra Bras Boob 24/7 Soft Support Nursing Bra - Grey Melange ideal as a sleep bra Bras
Boob 24/7 Soft Support Nursing Bra - Grey Melange ideal as a sleep bra
€ 54.95
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Boob Soft Support Briefs - Black - Extra kind even after C-section Briefs
it's back
Soft Support Briefs - Black - Extra kind even after C-section Soft Support Briefs - Extra kind even after C-section Boob Soft Support Briefs - Black - Extra kind even after C-section
€ 29.95
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Boob Fast Food Classic Nursing Bra - Black - Sustainable choice! Bras Boob Fast Food Classic Nursing Bra - Black - Sustainable choice! Bras
Boob Fast Food Classic Nursing Bra - Black - Sustainable choice!
€ 54.95
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Boob Fast Food Classic Nursing Bra - Pink - Sustainable choice! Bras Boob Fast Food Classic Nursing Bra - Pink - Sustainable choice! Bras
Boob Fast Food Classic Nursing Bra - Pink - Sustainable choice!
€ 54.95
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Boob Amelia Maternity and Nursing Jumpsuit - Black - Organic Cotton Special Occasion Boob Amelia Maternity and Nursing Jumpsuit - Black - Organic Cotton Special Occasion
-25%
Boob Amelia Maternity and Nursing Jumpsuit - Black - Organic Cotton
€ 97.46 € 129.95
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Boob Fast Food Soft Sports Nursing and Breastfeeding Bra - Dark Grey Melange - Sustainable choice! Bras Boob Fast Food Soft Sports Nursing and Breastfeeding Bra - Dark Grey Melange - Sustainable choice! Bras
Boob Fast Food Soft Sports Nursing and Breastfeeding Bra - Dark Grey Melange - Sustainable choice!
€ 54.95
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Boob Fast Food maternity and nursing tankini - Ink blue Bikinis And Tankinis Boob Fast Food maternity and nursing tankini - Ink blue Bikinis And Tankinis
Boob Fast Food maternity and nursing tankini - Ink blue
€ 74.95
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Boob Amelia Maternity and Nursing Jumpsuit - Deep Green - Organic Cotton Dresses Boob Amelia Maternity and Nursing Jumpsuit - Deep Green - Organic Cotton Dresses
it's back
Boob Amelia Maternity and Nursing Jumpsuit - Deep Green - Organic Cotton
€ 129.95
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Boob Classic Maternity and Nursing Short-Sleeved Top - Black - Organic cotton Evening Tops Boob Classic Maternity and Nursing Short-Sleeved Top - Black - Organic cotton Evening Tops
-25%
Boob Classic Maternity and Nursing Short-Sleeved Top - Black - Organic cotton
€ 41.21 € 54.95
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Boob Fast Food Elevate Nursing Bra - Black - Firm Support! Bras
new
Fast Food Elevate Nursing Bra - Black - Firm Support! Fast Food Elevate Nursing Bra - White - Firm Support! Boob Fast Food Elevate Nursing Bra - Black - Firm Support!
€ 74.95
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Boob Fast Food Classic Nursing Bra - White - Sustainable choice! Bras
Last size S
Fast Food Classic Nursing Bra - White - Sustainable choice! Fast Food Classic Nursing Bra, White - Sustainable choice! Boob Fast Food Classic Nursing Bra - White - Sustainable choice!
€ 54.95
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Boob 24/7 Soft Support Nursing Bra - Soft Pink - Ideal as a sleep bra Bras
new
24/7 Soft Support Nursing Bra - Soft Pink - Ideal as a sleep bra 24/7 Soft Support Nursing Bra - Tofu - Ideal as a sleep bra Boob 24/7 Soft Support Nursing Bra - Soft Pink - Ideal as a sleep bra
€ 54.95
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Boob Lounge Pants Once On Never Off - Black - Eucalyptus Fibre Trousers Boob Lounge Pants Once On Never Off - Black - Eucalyptus Fibre Trousers
new
Boob Lounge Pants Once On Never Off - Black - Eucalyptus Fibre
€ 99.95
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Boob 24/7 Soft Support Nursing Bra - Black - Ideal as a sleep bra Bras
new
24/7 Soft Support Nursing Bra - Black - Ideal as a sleep bra 24/7 Soft Support Nursing Bra - Tofu - Ideal as a sleep bra Boob 24/7 Soft Support Nursing Bra - Black - Ideal as a sleep bra
€ 54.95
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Boob 24/7 Extra Support Nursing Bra - Sand - Covering Back! Bras
new
24/7 Extra Support Nursing Bra - Sand - Covering Back! 24/7 Extra Support Nursing Bra - Black - Covering Back! Boob 24/7 Extra Support Nursing Bra - Sand - Covering Back!
€ 64.95
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Boob Classic Maternity and Nursing Short-Sleeved Top - Mint - Organic cotton T-Shirts And Vests Boob Classic Maternity and Nursing Short-Sleeved Top - Mint - Organic cotton T-Shirts And Vests
new
Boob Classic Maternity and Nursing Short-Sleeved Top - Mint - Organic cotton
€ 54.95
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Boob Short Sleeves Maternity and Nursing Dress Linnea - Trench Coat - Organic cotton Dresses Boob Short Sleeves Maternity and Nursing Dress Linnea - Trench Coat - Organic cotton Dresses
new
Boob Short Sleeves Maternity and Nursing Dress Linnea - Trench Coat - Organic cotton
€ 84.95
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Boob Sleeveless Maternity and Nursing Classic Tank Top - Hazelnut - Organic cotton T-Shirts And Vests
new
Sleeveless Maternity and Nursing Classic Tank Top - Hazelnut - Organic cotton Sleeveless Maternity and Nursing Classic Tank Top - Midnight Blue - Organic cotton Boob Sleeveless Maternity and Nursing Classic Tank Top - Hazelnut - Organic cotton
€ 44.95
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Boob The shirt Nursing and Breastfeeding Top with Side Opening - Tofu - Organic cotton T-Shirts And Vests Boob The shirt Nursing and Breastfeeding Top with Side Opening - Tofu - Organic cotton T-Shirts And Vests
new
Boob The shirt Nursing and Breastfeeding Top with Side Opening - Tofu - Organic cotton
€ 54.95
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Boob The-shirt Nursing and Breastfeeding Top with Side Opening - 100% organic cotton T-Shirts And Vests Boob The-shirt Nursing and Breastfeeding Top with Side Opening - 100% organic cotton T-Shirts And Vests
it's back
Boob The-shirt Nursing and Breastfeeding Top with Side Opening - 100% organic cotton
€ 54.95
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Boob 24/7 Triangle Bra - Tofu - Ideal as Sleep Bra Bras
Last size S
24/7 Triangle Bra - Tofu - Ideal as Sleep Bra 24/7 Triangle Bra - Black - Ideal as Sleep Bra Boob 24/7 Triangle Bra - Tofu - Ideal as Sleep Bra
€ 64.95
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Boob B.warmer Maternity and Nursing Sweatshirt - Burgundy - Organic cotton Sweatshirts Boob B.warmer Maternity and Nursing Sweatshirt - Burgundy - Organic cotton Sweatshirts
-40%
Boob B.warmer Maternity and Nursing Sweatshirt - Burgundy - Organic cotton
€ 44.97 € 74.95
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Boob Fast Food Free Nursing Bra - Black/Grey Bras Boob Fast Food Free Nursing Bra - Black/Grey Bras
Boob Fast Food Free Nursing Bra - Black/Grey
€ 54.95
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Boob Long-sleeved Maternity and Nursing Breton Top, Tofu/Midnight Blue - 100% Organic cotton Evening Tops Boob Long-sleeved Maternity and Nursing Breton Top, Tofu/Midnight Blue - 100% Organic cotton Evening Tops
Boob Long-sleeved Maternity and Nursing Breton Top, Tofu/Midnight Blue - 100% Organic cotton
€ 99.95
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Boob Maternity and Nursing Air Blouse - Thunder Blue - 100% organic cotton Long Sleeves Tops Boob Maternity and Nursing Air Blouse - Thunder Blue - 100% organic cotton Long Sleeves Tops
-20%
Boob Maternity and Nursing Air Blouse - Thunder Blue - 100% organic cotton
€ 59.96 € 74.95
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Boob Wide Leg Trousers Once On Never Off - Black - Eucalyptus Fibre Trousers Boob Wide Leg Trousers Once On Never Off - Black - Eucalyptus Fibre Trousers
Boob Wide Leg Trousers Once On Never Off - Black - Eucalyptus Fibre
€ 84.95
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Boob B.warmer Maternity and Nursing Sweatshirt - Steel Blue - Organic cotton Sweatshirts Boob B.warmer Maternity and Nursing Sweatshirt - Steel Blue - Organic cotton Sweatshirts
Boob B.warmer Maternity and Nursing Sweatshirt - Steel Blue - Organic cotton
€ 74.95
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Boob Classic Maternity and Nursing Short-Sleeved Top - Midnight Blue - Organic cotton Evening Tops Boob Classic Maternity and Nursing Short-Sleeved Top - Midnight Blue - Organic cotton Evening Tops
-20% Last size L
Boob Classic Maternity and Nursing Short-Sleeved Top - Midnight Blue - Organic cotton
€ 43.96 € 54.95
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Boob Fast Food Maternity Sports Bra - Removable Cups! Bras Boob Fast Food Maternity Sports Bra - Removable Cups! Bras
Last size S
Boob Fast Food Maternity Sports Bra - Removable Cups!
€ 69.90
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Boob Long-sleeved Maternity and Nursing Classic Top - Mauve - Organic cotton Long Sleeves Tops Boob Long-sleeved Maternity and Nursing Classic Top - Mauve - Organic cotton Long Sleeves Tops
-50% Last size S
Boob Long-sleeved Maternity and Nursing Classic Top - Mauve - Organic cotton
€ 29.97 € 59.95
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Boob Long-sleeved Maternity and Nursing Classic Top, Black - Organic cotton Evening Tops Boob Long-sleeved Maternity and Nursing Classic Top, Black - Organic cotton Evening Tops
Last size L
Boob Long-sleeved Maternity and Nursing Classic Top, Black - Organic cotton
€ 59.95
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Boob Maternity & Nursing Night Dress - White/Grey Melange - Organic Cotton Pyjamas Boob Maternity & Nursing Night Dress - White/Grey Melange - Organic Cotton Pyjamas
Boob Maternity & Nursing Night Dress - White/Grey Melange - Organic Cotton
€ 54.95
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Boob Sleeveless Maternity and Nursing Classic Tank Top - Coral - Organic cotton Evening Tops Boob Sleeveless Maternity and Nursing Classic Tank Top - Coral - Organic cotton Evening Tops
-20%
Boob Sleeveless Maternity and Nursing Classic Tank Top - Coral - Organic cotton
€ 35.96 € 44.95
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Boob B.warmer Maternity and Nursing Hooded Sweatshirt - Mauve - Organic cotton Sweatshirts Boob B.warmer Maternity and Nursing Hooded Sweatshirt - Mauve - Organic cotton Sweatshirts
Last size M
Boob B.warmer Maternity and Nursing Hooded Sweatshirt - Mauve - Organic cotton
€ 84.95
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Boob Fast Food maternity and nursing Swimsuit - Black Swimsuits Boob Fast Food maternity and nursing Swimsuit - Black Swimsuits
Last size M
Boob Fast Food maternity and nursing Swimsuit - Black
€ 74.95
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Boob Lil Maternity & Nursing Dress - Black - Lyocell Dresses Boob Lil Maternity & Nursing Dress - Black - Lyocell Dresses
-25% Last size M
Boob Lil Maternity & Nursing Dress - Black - Lyocell
€ 82.46 € 109.95
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Boob Short-sleeved Flatter Me Maternity & Nursing Top - Smoke - Soft Eucalyptus Fabric Evening Tops Boob Short-sleeved Flatter Me Maternity & Nursing Top - Smoke - Soft Eucalyptus Fabric Evening Tops
-30% Last size L
Boob Short-sleeved Flatter Me Maternity & Nursing Top - Smoke - Soft Eucalyptus Fabric
€ 38.46 € 54.95
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